IT landscape in
France
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Computing and Internet diffusion
Compared to other European countries, France is behind in terms of computing
and Internet diffusion. The governement has recently undertaken action
to promote the Internet but several factors still slow penetration.
Penetration rates
| PC equipment rate |
1997 |
2000 |
| France |
22 % |
33 % |
| Europe (average) |
29 % |
40 % |
| US |
47 % |
62 % |
Source: Jupiter MMX/INSEE
At the beginning of 2001, 33% of households have a PC at home and 20%
have Internet access. The growth rate of Internet penetration is higher
than the European average but France is catching up its slow development.
Indeed, Internet penetration rates are 41 % in UK, 27 % in Germany and
23 % in Italy.
Since 1999, Internet access is growing rapidly in the French
market, with a 23% growth in the first quarter of 2001 for domestic access.
Free Internet access has driven the development of home Internet access
in 1999 and 2000, but has now given place to package offers with subscription
and fixed hours of connection more adapted to different users segments.
-
Enterprises penetration rates
59.7% of professional PCs have Internet access. 59% of all Internet connections
are professional.
% of companies using Internet
(March 2001) |
Paris and region |
France |
| SME |
57 % |
39 % |
| Large companies |
98 % |
92 % |
Source: Journal du Net
-
Why is Internet penetration slower in France?
Despite an increase in Internet connections in 1999 and 2001, France is
still behind major European countries. What is worrying is that people
intending to acquire Internet connection represent only 6% and that half
the French population has no intention of ever being connected! Indeed,
aged and less educated categories are not motivated by the Internet, and
to a lesser extent women and lower income categories. The reasons most
often invoked are that they "do not see the Internet as useful", they "do
not own a PC" and they think that Internet is too costly and too difficult
to use. There are indeed both cultural and economic constraints.
(source SESSI, Le 4 pages, August 2001)
A crucial factor that could explain France specific position regarding
Internet penetration is the existence of Minitel. The Minitel network
was created and operated by France Telecom in the late 70's. Minitel is
text only and its terminal are dumb. But Minitel was a huge sucess in France,
over 6 millions terminal nationwide. This success might explain why France
Telecom has been slower to adopt Internet standards or to offer low-cost
points of presence (POP).
Also, Minitel is a very secure network and is anonymous by design.
There is a garanty of privacy written into the contracts that all service
providers for Minitel must sign.
France Telecom stated that 63% of its Internet users are also Minitel
subscribers. Indeed, Minitel was until recently faster for purely text-based
research. However, Minitel is not able to carry photos, graphics or animations.
The French experience with Minitel and the fact that Minitel has continued
to be upgraded and improved suggest that subscribers are not just interested
in one format, but many. Content providers are now looking to deliver information
to devices as diverse as mobile phones and game machines.
Analog access is the main technology used with 47.3 % of Internet connections,
but DSL is developing while cable and satellite accesses remain anecdotal.
3 % of of the population has high-speed Internet access (first semester
2001).
Growth is likely to be boosted by the launching of GPRS on PDA's and
Interent connections on game stations, Web TV and Set top box.
The market has started to stabilize in 2000 after an anarchic growth in
1999. Free Internet access and strong competition between ISPs has lead
to decreasing quality in service offering and financial difficulty for
small providers. The major providers are strengthening their position.
Wanadoo (France Telecom) and Oleane have increased their market share to
36 % in home market and profesionnal market respectively. Cegetel group
has increased its position thanks to AOL-Compuserve progression. With Uunet
(Worldcom), Colt, Club-Internet (Deutsche Telecom) and Infonie, those large
players account for 80 % of Internet connections.
At the end of 2000, 38% of home Internet users had free access with
paying communication time, and 37 % had a package including subscription
and a certain number of communication hours.
Profile of Internet users
|
October 2000 |
September 2001 |
| High income (CSP +) |
63 % |
59.5 % |
| College education |
61 % |
49 % |
| Male |
65 % |
64 % |
| Female |
35 % |
36 % |
Source: Jupiter MMXI
A study conducted by France Telecom/Net value in 2000 shows that 15 % of
Internet users have never used a search engine, and only 20 % of Web browsing
sessions include a search. Half of Internet users have visited at least
once an e-commerce site proposing travel services or cultural products.
Reasons for using Internet at home
| Information |
84 % |
| E-mails |
79 % |
| E-commerce |
22 % |
| Chats, discussion boards |
18 % |
| Games |
17 % |
| Others |
4 % |
Source: Taylor Nelson/Sofres, November 2000
Frequency
| Pages viewed per month |
Home |
Office |
Other places |
| Everyday |
52 % |
45 % |
8 % |
| More than once a month |
44 % |
47 % |
65 % |
| Less than once a month |
4 % |
8 % |
27 % |
| Total |
100% |
100% |
100% |
Major portals
| Portals (home usage) |
Unique visitors (thousands) |
Coverage |
| Wanadoo.fr |
5694 |
55.1 % |
| Free.fr |
4565 |
44.1 % |
| Voila.fr |
3887 |
37.6 % |
| Tiscali |
3690 |
35.7 % |
| Multimania.fr |
3622 |
35 % |
| Yahoo.fr |
3531 |
34.1 % |
| Lycos.fr |
3483 |
33.7 % |
| Msn.fr |
3227 |
31.2 % |
| Yahoo.com |
2794 |
27 % |
| Club-internet.fr |
2136 |
20.7 % |
Source: Net Value, October 2001
Sources
Journal du Net
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