Information Technology in the UAE


Overview    Background   Fixed Telephone    Cellular    Hardware  Software    Radio  Television    Emerging Market    Prices     Summary
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Liberalization & Deregulation
Overview:
Trends toward globalization and increased technology demands have precipitated rapid privatization and deregulation around the world. The United Arab Emirates (UAE), however, seem to be immune to such global pressure. Although rumors abound regarding the privatization of the state-controlled telecommunications service in the UAE few steps have been taken to open the market to competition.  The Ministry of Communications is the primary regulatory body in the UAE.   Emirates Telecommunications Corporation (ETISALAT) is the sole telecommunications provider in the Emirates. 

Although privatization and deregulation efforts have been slow in the UAE, it has become the model for other Gulf States, especially as the government recognizes the need to expand investment opportunities to both foreign and domestic investors.  In order for the UAE to continue to be a regional and global player in the information technology industry it is imperative that ETISALAT be privatized.  Most other industries are either partially or fully liberalized. 

Background:
In 1971, the seven Trucial states in the Gulf region joined under a common government to establish the United Arab Emirates.  Five years later, in 1976, the Emirates Telecommunications Corporation (ETISALAT) came into being as the sole state-owned telecommunications provider.  The President and Chief Executive Officer of ETISALAT is Ali Salim Al Owais. The Minister of Communications, Ahmed Humaid al-Tayer, is ETISALAT’s Chairman which is representative of the lack of separation between the state and the telecommunications industry.  Expatriates and UAE nationals do hold key management positions in the organization. The mix of Emirians and expatriates in key management positions at ETISALAT reflects the government's awareness of the need to leverage foreign expertise

ETISALAT is one of the most profitable telecommunications organizations in the Gulf region, comprising almost 30 percent of market capitalization in the UAE, or approximately $27 billion.  The government owns 60 percent of ETISALAT while the remaining 40 percent is controlled by private investors.   The UAE officially opened a stock exchange (the Dubai Financial Market) on 26 March 2000; however, the organization is not listed.  Rather, ETISALAT is traded on what is known as the parallel or “grey” market.  For the foreseeable future, stock trading for ETISALAT will continue to operate on the floor of the UAE Central Bank (3) . A constant struggle persists between succumbing to capitalist interests and operating as a government entity.

Although private investors control 40 percent of ETISALAT, the government still completely dominates the telecommunications industry.  Prominent businessman and Chairman of the Bin Zayed Group, Shiekh Khaled bin Zayed, has noted, "It is difficult to compete with ETISALAT on the services they provide because they have the government’s support, the power, money, and infrastructure. It requires the government’s intervention to break this monopoly” (4).

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UNITED ARAB EMIRATES

 
 
Fixed Telephones:
Fixed telephone access is provided and controlled solely by ETISALAT.  Current estimates suggest that there are over 1,100,1000 fixed lines with a total subscriber base of 915,000.  The UAE has a teledensity of 36 percent—one of the highest in the region.  The following table compares the teledensity of the UAE to that of other members of the GCC, as well as to the United States:
 
Country 
Population
Teledensity
Bahrain
599,000
24.1%
Kuwait
1,687,000
23.2%
Qatar
558,000
24%
UAE
2,260,000
34%
U.S.
266,557,000
64%
*Estimates provided by ITU

The fixed line telephone system in the UAE was growing rapidly until the advent of cellular technology.  A drastic decrease in prices for cellular technology in 1996 thwarted the growth of fixed line telephones.   ETISALAT offers free use of the local telephone system, which has further increased domestic trade and commerce.  Current estimates suggest there are 20,207 international circuits and 209,675 local circuits available.
 

Cellular:
Cellular telephone service is provided by the ETISALAT monopoly.  It was introduced in the UAE in 1988 and has since significantly grown.  Perhaps the most defining moment for cellular infiltration in the UAE was in 1996 when prices were dramatically reduced.  Demand immediately began increasing exponentially to approximately 20,000 new users per month.  As of 2000, over 1,000,000 Emirians own some type of cellular technology.  Cellular subscriber growth rates average four times higher than for the fixed telephone service.  The following chart illustrates cellular telephone usage since 1996:


 


Although ETISALAT controls all telecommunications services numerous distributors sell mobile handsets.  The 12 primary providers are: Agrinde Trading Company, Al Guttaim Sons Company, Al Futtaim Telecom, Al Sayegh Brother, Central Trading Company, Dafoos Fire Protection Establishment, Juma Al-Majid, Jumbo Electronics, Motorola, New Medical Centre, Siemens AG, and Tele Tec. 

The United Arab Emirates is by no means unique in its monopolistic approach to telecommunications. The following chart identifies other GCC countries, the primary cellular service provider, as well as the number of subscribers:
 

Country
Subscriber
Subscriber
Bahrain
Batelco
95,000
Kuwait
Kuwait Mobile Telecomm Corp


National Mobile Telecomm
259,000
Oman
GTO
120,000
Qatar
Q-TEL
75,000
UAE
ETISALAT
515,000
                       *Economic Intelligence Unit
Computer Hardware:
The computer hardware market in the Emirates is fully liberalized and sales grow significatnly each year. However, there is very little local production of hardware components. For a full analysis of the hardware market click here(6).
   Computer Software:
The computer software market in the UAE is fully liberalized and has both local distributors and development firms.  Local Emirians and Indian-managed companies dominate the developmental firms.  For a full analysis of the software market click here. (7)
Radio:
Current statistics claim there are over 820,000 radios in the UAE.  Thirteen AM Stations, 7 FM Stations, and 2 Short-wave stations (Radio Abu Dhabi and UAE Radio) are broadcast in the country.  Radio programs are aired primarily in Arabic and English; however, there are some broadcasts in other languages.  The five primary radio stations are: Capital Radio, Emirates FM, Dubai FM Radio, Ras Al Khaimah Radio, and Umm Al Quwain Radio.   Access to the seven FM channels is also available on the Internet globally.  Click here to connect to the website to listen to the broadcasts. 
Television:
Approximately 310,000 television sets are in the United Arab Emirates with access to only 15 broadcast stations. As of 1993, only five of the seven regions had access to television services.  Umm Al Quwain and Ras Al Khaimah do not have television access.  These two Emirates seem to be significantly lagging behind in regards to technology integration in society, as compared to the rest of the Emirates.

Cable television access is also controlled by ETISALAT.  It recently started offering pay-per-view movies and is developing a children’s channel and a documentary channel.  In the near-term, ETISALAT intends to offer an interactive multimedia experience for subscribers in the Emirates.  Currently, there are 78 cable television channels, many of which are the same as in the United States (MTV, Nickelodeon, TV Land, and CNN). This service however will only be available to 20,000 homes initially in the two most prominent states of Dubai and Abu Dhabi. Click here to view the intended coverage areas. 
 

The Emerging Telecommunications Market:
As of August 2000, the UAE was considering the addition of an additional telecommunications organization to compete with ETISALAT.  However, rumors suggest that, if implemented, this project would just be another joint venture with the government.  Two Internet Service Providers (ISPs) have applied to establish services in the Dubai Internet City (DIC).  It is impossible to predict whether or not the applications will be approved.  Regardless, services would be limited to the DIC and ETISALAT will remain a telecommunications monopoly throughout the rest of the Emirates. 

ETISALAT has actually been quite succesful in keeping up with modern technology standards which will enable it to further advance its goals of economic diversification.  Companies and businesses from around the globe will be increasingly drawn to the UAE for its strong telecommunications infrastructure and lack of significant barriers to trade and investment.

As a member of the World Trade Organization (WTO) it is mandatory the UAE privatizes its telecommunication activities to allow for competition.  The Crown Prince Sheikh Mohammed bin Rashid al-Maktoum seems supportive of the idea and has been cited as saying that the government was currently performing a feasibility study for licensing private ISPs.  He believes that it will boost competition and put an end to the monopoly (23).  Definitive plans have not yet been made with regards to the privatization of telecommunications.  For futher information on privatization efforts please refer to Transborder Data Flows.

In order for the UAE to continue to attract foreign business and compete both regionally and locally it is imperative that privatization efforts continue.   Dissension with the services provided by ETISALAT (to include price, quality, and quantity) will ultimately negatively affect the attraction of foreign investment. 
 

Market Competitiveness and Prices:
A blatant lack of competition exists regarding telecommunication services in the UAE even though the country has a relatively free economy.  ETISALAT has the flexibility to arbitrarily set prices.  At one point, ETISALAT had some of the highest prices in the region.  On 31 August 1999, however, ETISALAT reduced call and subscription charges for its mobile phone system.   The public relations manager at ETISALAT, Ahmed Faisal al-Dosery, claimed that the decrease in prices would make GSM services among the cheapest in the world (8)
Prices for Internet services have also been decreasing, however, they are still comparatively high.

The Emirians however feel very differently.  Even though GSM prices were reduced, the cost of other telecommunications services remains severely inflated.  A volatile exchange on the Internet regarding pricing and services offered by ETISALAT can be found by clicking here.   The people are unhappy and are beginning to voice their complaints..  This will probably not have a significant effect on pricing though. It is still more expensive for an individual residing in the UAE to dial directly into an Internet server in a neighboring country than it is to pay ETISALAT's fees. 

SUMMARY TABLE OF SERVICES:

Infrastructure
Liberalized?
Comments
Pricing
Public telecommunication  Monopoly ETISALAT  
Local networks for voice telephony  Monopoly ETISALAT  
Leased Lines  Monopoly ETISALAT  
Broadcasting and cable television Monopoly ETISALAT Rates are approximately $28 for installation and $80 per month for full service and access Basic cable runs approximately $22 per month. This is definitely more expensive than the U.S.
Gas and Oil Partially liberalized In 1995, government offered 40 percent of equity to private sector  
Water and Power  Partially liberalized Started deregulation efforts in 1997  
Voice Telephony Monopoly ETISALAT  
Local communication  Monopoly ETISALAT Free
Domestic long-distance  Monopoly ETISALAT  
Mobile Communications (Analog) Monopoly ETISALAT During peak times pricing begins at $1.37 per minute. Off peak charges are $.89 per minute. 
GSM (Digital) Monopoly ETISALAT Normal GSM: $88.00 connection fee. 
Wasel Service: Annual service charge: $56.00.  Initial connection costs are $92.00, with an annual subscription fee of $55.00. During peak hours, service with Wasel is approximately $.17 per minute. 
Speak Easy: Prices were reduced from $82.00 for 30 days of service to $82.00 for 60 days of service. 
Paging Monopoly ETISALAT The initial connection fee for a paging service is $27.23, followed by quarterly subscription fees of $21.79.   This is on par with paging fees in the United States.
Satellite communications Partially liberalized market  ETISILAT; Thuraya  
Data Transmissions Monopoly ETISALAT  
Internet Service Providers Monopoly ETISALAT; No authorized reselling of access by dealers Prices for Internet service are comparably higher than that of the United States.  It is approximately $23.00 per month for 10 hours of service and an additional $1.77 for every hour after that. 
Computer Software Fully Liberalized U.S. India, domestic competitors Since the computer software market is fully liberalized the competition has made prices very competitive.  The pricing is similar to that in the U.S.
Computer Hardware Fully Liberalized Taiwan and Hong Kong Due to the fact that computer hardware is a fully liberalized market the prices are very competitive.  The price war in the computer industry has made it affordable for the Emirians to buy quality computer products.

Impacts of National Information Technology Environments on Business
Kogod School of Business
The American University